Publishing a book for your small business can bring all sorts of marketing, promotional and business opportunities, some expected and some not. I’ve been working in this area of publishing for over 20 years, and I’ve seen all of these things and more happen many times over as the result of writing and publishing a […]
READ MOREIs self-publishing right for you?
The publishing industry (just like TV, music, accommodation and many others) has changed rapidly in recent years, and the growth in self-publishing has seen it advance to the point where it’s impossible to distinguish a well-produced self-published book from one produced by a major publishing house such as Penguin. Self-publishing used to have kind of […]
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