Articles Archives - Publish Central

The people you need on your publishing team

Today, self-publishing is more accessible than ever. There are many companies and online courses that will help you and show you how to self-publish. Some of these are great and provide a wealth of information, others not so much. In this article I’m going to let you know who you should have on your team […]

How to write a book to massively boost your business (part 3)

So, here it is! The final article in my series to get you writing. The first two were about how to find your idea and how to develop your content. Now: my top tips for knuckling down and actually writing. Getting down to business Turn off the internet! This is the first essential step. Do […]

Podcasts with Michael

Michael has been interviewed on various podcasts over the years offering advice and knowledge about self-publishing and running a small business. Here’s a few of his favourites: Conversation with Jaemin FrazerHave you ever dreamt of writing a book, but been held back by doubt, fear and insecurity? That is the topic of this podcast. Michael […]

How to write a book to massively boost your business (part 2)

The minimum length for a book is usually considered to be about 30,000 words. Sounds a bit daunting, right? Not if you have a plan in place before you start. In my previous article, I showed you how to find the right idea for your book for your Small Business. In this instalment, we’re going […]

How to write a book to massively boost your business (part 1)

When I meet people and tell them what I do for a living, a not uncommon response is, ‘I’m going to write a book one day.’ ‘Sure,’ I reply, ‘I’ll read your book while I’m flying solo around the world in the aeroplane I built out of icy-pole sticks.’ The dream of writing a book […]

An introduction to book publishing for business

It’s a new year and after the dumpster fire that was 2020, you’re feeling like you can spend some time in your business again. So what would help promote your business, make you stand out from your competitors and build your profile in your industry? A book would! In this article we introduce you to […]

What makes a successful entrepreneurial author?

Can anyone write and publish an entrepreneurial book to build their profile and promote their business? The answer is obviously yes. Below are five tips and myths on what makes a successful entrepreneurial author. First the five tips for becoming a good entrepreneurial author: Success is not about book sales. It’s about building your profile […]

How to turn your small business ebook into a bestseller on Amazon

You don’t need to spend big bucks to find out how to become an Amazon bestseller. When you write and publish an ebook for your small business, you can use that ebook to run an ‘Amazon bestseller campaign’, in an effort to get that coveted ‘Amazon bestseller’ logo added to your book cover. If you […]

High-quality printing in the age of self-publishing

Not that long ago it was very easy to recognise a self-published book. The design was poor, you didn’t have to look too hard to find errors or other unprofessional touches such as no ISBN or barcode, and numerous other clues. But often the biggest giveaway was obvious before you even opened the book: the […]

How to get a foreword or testimonials for your book

This is a question I am asked often: how do I get a foreword or testimonials for my book from people I respect or admire in my industry? There are a number of different ways you can approach this. The first step is usually a polite email or phone call to the person you are […]

Andrew Stavrou

10:56 30 Jan 19

Very grateful for the first class service received. Would highly recommend MH Publishing. Michael far exceeded any expectations we had. Thanks again.

Carla Schesser

00:18 02 Jul 19

We partnered with Michael & Anna to help bring their new Publish Central (www.publishcentral.com.au) website vision to life. Every step of the way, Michael & Anna’s first priority has been to provide the best possible user experience and ultimately service to their clients. Both Michael & Anna are not only great people to work with but are outstanding operators whose passion for the publishing industry shines through in everything they do.

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